The Hidden Key

diary for independent work

All templates, formulas and marketing processes described step-by-step in an easy to work with and complete format

If for some reason you’re still failing to reach people and sell, and so you have to pay for advertising, try something new.

“The Hidden Key” is a personal journal for independent work, a supplement to the book “Marketing Masterclass”

✅ View the Ikigai course and answer the template questions in the Hidden Key to create your corporate mission, vision and philosophy;

✅ Use the archetypal branding template and bring out your Brand voice;

✅ Learn the secret formula of “AAA” and create content that everyone wants to read;

✅ Follow the steps outlined in the Diary and you will create your first value-added strategy;

✅ Plan your first sales funnel, even though you (probably) don’t have a product to sell yet;

✅ Use the “Adventures of a Hero” template and create your first storyboard and story that will sell your products and services;

✅ Take the opportunity to work with a personal trainer to guide you through the process.