Hello,

Should I tell you that hiring a “marketing director for hire” is not just a temporary solution, but a strategic move that can change the direction of your business?

I am Ivelina – the creator of the BRAVO™ method, which is successfully applied by over 800 companies, including IPO projects in Bulgaria and the UK. I manage two offices of my marketing agency – in Bulgaria (Sofia) and Belgium (Brussels). I work with companies that are at a crossroads – ready to grow but in need of clarity, alignment and a true partner.

I come with experience, but I don’t hide behind titles. I come with structure, deadlines and results.

Within the first 3 to 6 months of working together, the businesses I work with achieve on average between 30% and 45% better returns on their marketing efforts. Some go into new markets. Others increase sales without increasing budget. What they have in common is that they start with strategy, not chaos.

BRAVO™ is not a theoretical model. It’s a practical system that structures your business around why you exist, who you help, and how you do it better than others.

What I do is not marketing in the classical sense. It’s cleaning up the messages, the channels, the processes, and everything superfluous so your business can start working for you – instead of the other way around.

If you feel it’s time for a bolder decision and want a partner who will come in with full commitment – book your free first consultation. We’ll look at where you are, where you want to get to and how to build the bridge between the two.

My career started back in 2000 when I was 15 years old and started working in tourism. My desire then was simple – to improve my German and English. Little did I know that just three years later, while studying for my university entrance exams and travelling around the country to apply to university, I would be running a hotel with a staff of 200 and nearly 2,500 guests.

I enrolled in Svishtov to study International Economic Relations, only to discover two years later that my true passion is marketing.

I was studying and working at the same time. I gave birth to my son. I loved motherhood and the time I spent with him. I became certified as a lactation consultant and volunteered with La Leche League, where I supported other mothers in their first months with their baby. This was my first exposure to what I would later call “business with a mission.”

When I finished my bachelor’s degree in 2012, I transferred to a master’s program in my hometown – Varna. The year I graduated, I was invited to teach at the University of Economics – Varna. My students were exactly 551 people – I still remember many of them by name.

I also remember every lecture during those first months – and every wondering with what savvy I had accepted. I had no teaching experience, I trembled every time I stood in front of an audience, my mouth was dry, and the age difference with my students was only 6 years. It took a while before they started to take me seriously.

Years later, I realized that it was the courage to step out of my comfort zone, take charge and lead despite fear and uncertainty that unlocked my entrepreneurial spirit.