{"id":25981601,"date":"2024-01-02T20:48:15","date_gmt":"2024-01-02T17:48:15","guid":{"rendered":"https:\/\/ivatanasova.com\/product\/diary-the-bravo-method-in-action-108-days-to-change-in-your-business\/"},"modified":"2026-10-07T16:08:11","modified_gmt":"2026-10-07T13:08:11","slug":"diary-the-bravo-method-in-action-108-days-to-change-in-your-business","status":"publish","type":"product","link":"https:\/\/ivatanasova.com\/en\/product\/diary-the-bravo-method-in-action-108-days-to-change-in-your-business\/","title":{"rendered":"[Diary]: The BRAVO Method in Action – 108 Days to Change in Your Business"},"content":{"rendered":"[et_pb_section fb_built=”1″ _builder_version=”4.22.2″ custom_padding=”0px||0px||false|false” collapsed=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.22.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.2″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_wc_breadcrumb _builder_version=”4.22.1″ body_text_color=”#000000″ global_colors_info=”{}”][\/et_pb_wc_breadcrumb][et_pb_wc_cart_notice _builder_version=”4.22.2″ title_text_color=”#FFFFFF” title_font_size=”17px” content_text_color=”#000000″ background_color=”#FF5008″ custom_button=”on” button_text_size=”17px” button_text_color=”#000000″ button_font=”|600|||||||” button_custom_margin=”2px||0px|0px|false|false” button_custom_padding=”|||4px|false|false” global_colors_info=”{}”][\/et_pb_wc_cart_notice][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.22.1″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px||||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_wc_images sale_badge_color=”#E6B6BB” _builder_version=”4.23.4″ filter_saturate=”110%” filter_brightness=”110%” global_colors_info=”{}”][\/et_pb_wc_images][et_pb_blurb url=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2023\/09\/BRAVO-Method_Body_2nd-Edition_WorkTransfer-B-Preview.pdf” url_new_window=”on” use_icon=”on” font_icon=”||divi||400″ icon_color=”#F24D24″ icon_placement=”left” image_icon_width=”27px” icon_color_tablet=”#000000″ icon_color_phone=”#FFFFFF” icon_color_last_edited=”on|phone” content_tablet=”<\/p>\n

Author: <\/strong>Ivelina Atanasova – Genchev
Series: <\/strong>Business Clinic
Edition: <\/strong>2nd, revised – soft cover
Number of pages: <\/strong>416
ISBN:<\/strong> 978-619-92529-0-1<\/p>\n

” content_phone=”<\/p>\n

Author. <\/strong><\/span>
Business <\/strong>Clinic<\/span>
Edition: <\/strong>2nd, revised – soft cover<\/span>
Number of pages: <\/strong>416<\/span>
ISBN:<\/strong> 978-619-92529-0-1<\/span><\/p>\n

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Author: <\/strong>Ivelina Atanasova – Genchev
Series: <\/strong>Business Clinic
Edition: <\/strong>Hardcover with spiral binding
Number of pages: <\/strong>200
ISBN:<\/strong> 978-619-92529<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_wc_title _builder_version=”4.22.2″ header_font=”Playfair Display|800|||||||” header_font_size=”50px” global_colors_info=”{}”][\/et_pb_wc_title][et_pb_wc_rating _builder_version=”4.23.1″ rating_text_color=”#F24D24″ body_text_color=”#000000″ link_option_url=”https:\/\/ivatanasova.com\/product\/bravo-marketing-masterclass-book\/#reviews_summary” global_colors_info=”{}”][\/et_pb_wc_rating][et_pb_wc_price _builder_version=”4.22.1″ body_font=”|600|||||||” body_text_color=”#000000″ before_sale_price_text_color=”#000000″ sale_price_text_color=”#000000″ global_colors_info=”{}”][\/et_pb_wc_price][et_pb_wc_description _builder_version=”4.23.1″ global_colors_info=”{}”][\/et_pb_wc_description][et_pb_wc_add_to_cart _builder_version=”4.22.2″ custom_button=”on” button_text_size=”17px” button_text_color=”#FFFFFF” button_bg_color=”#FF5008″ button_border_width=”0.5px” button_border_color=”RGBA(255,255,255,0)” button_font=”|600|||||||” custom_margin=”||-53px|||” custom_padding=”||50px|||” global_colors_info=”{}”][\/et_pb_wc_add_to_cart][wpforms_selector form_id=”315495″ show_title=”off” show_desc=”on” _builder_version=”4.24.0″ _module_preset=”default” global_colors_info=”{}”][\/wpforms_selector][et_pb_wc_meta _builder_version=”4.16″ min_height=”28.8px” custom_margin=”36px|||||” global_colors_info=”{}”][\/et_pb_wc_meta][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.25.0″ _module_preset=”default” background_color=”#F24D24″ custom_margin=”65px||||false|false” custom_padding=”||0px||false|false” custom_padding_tablet=”30px||0px||false|false” custom_padding_phone=”0px||||false|false” hover_enabled=”0″ locked=”off” global_colors_info=”{}” sticky_enabled=”0″][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.25.0″ _module_preset=”default” custom_padding=”10px|||||” border_color_all=”RGBA(255,255,255,0)” border_width_bottom=”1px” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Express delivery” image=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2024\/04\/Pure-Color-10-24.png” image_icon_width=”55px” _builder_version=”4.25.0″ _module_preset=”default” header_font=”|700||on|||||” header_text_align=”center” header_font_size=”14px” body_text_align=”center” body_font_size=”12px” body_line_height=”1.2em” background_layout=”dark” global_colors_info=”{}” hover_enabled=”0″ sticky_enabled=”0″]\n

\u0438 Free<\/strong><\/span> for card payment and orders over 70BGN.<\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Social cause” image=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2024\/04\/Pure-Color-10-22.png” image_icon_width=”55px” _builder_version=”4.25.0″ _module_preset=”default” header_font=”|700||on|||||” header_text_align=”center” header_font_size=”14px” body_text_align=”center” body_font_size=”12px” body_line_height=”1.2em” background_layout=”dark” global_colors_info=”{}”]\n

10% of the amount is donated to social initiatives.<\/span><\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Author's product” image=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2024\/04\/Pure-Color-10-04.png” image_icon_width=”55px” _builder_version=”4.25.0″ _module_preset=”default” header_font=”|700||on|||||” header_text_align=”center” header_font_size=”14px” body_text_align=”center” body_font_size=”12px” body_line_height=”1.2em” background_layout=”dark” global_colors_info=”{}”]\n

Created in Bulgaria, proven to work worldwide.<\/span><\/p>\n[\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.19.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”100% security” image=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2024\/04\/Pure-Color-10-11.png” image_icon_width=”55px” _builder_version=”4.25.0″ _module_preset=”default” header_font=”|700||on|||||” header_text_align=”center” header_font_size=”14px” body_text_align=”center” body_font_size=”12px” body_line_height=”1.2em” background_layout=”dark” global_colors_info=”{}” title_text=”Pure Color-10-11″ hover_enabled=”0″ sticky_enabled=”0″]\n

14 days return period if it does not meet your expectations.<\/span><\/p>\n[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ use_custom_gutter=”on” gutter_width=”2″ specialty=”on” custom_padding_last_edited=”on|tablet” padding_top_2=”60px” padding_top_bottom_link_2=”false” padding_left_right_link_2=”false” padding_1_tablet=”||0px||false|false” padding_2_tablet=”0px||||false|false” padding_1_phone=”||0px||false|false” padding_2_phone=”0px||||false|false” padding_1_last_edited=”on|tablet” padding_2_last_edited=”on|desktop” _builder_version=”4.23.4″ _module_preset=”default” background_color=”#f5f5f5″ background_image=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2024\/01\/email-marketing-26.png” width=”100%” max_width=”100%” inner_width=”100%” inner_width_tablet=”100%” inner_width_phone=”100%” inner_width_last_edited=”on|desktop” inner_max_width=”1100px” inner_max_width_tablet=”1100px” inner_max_width_phone=”1100px” inner_max_width_last_edited=”on|desktop” custom_padding=”||70px||false|false” custom_padding_tablet=”80px|35px|80px|35px|true|false” custom_padding_phone=”|20px||20px|false|true” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.23.4″ _module_preset=”default” text_font=”Raleway|600|||||||” text_text_color=”#000000″ text_font_size=”14px” header_font=”Georgia|700|||||||” header_text_align=”left” header_font_size=”36px” header_line_height=”1.2em” custom_margin=”||10px||false|false” custom_margin_tablet=”||10px||false|false” custom_margin_phone=”||10px||false|false” custom_margin_last_edited=”on|desktop” text_letter_spacing_tablet=”1px” text_letter_spacing_phone=”1px” text_letter_spacing_last_edited=”on|desktop” header_font_size_tablet=”30px” header_font_size_phone=”30px” header_font_size_last_edited=”on|desktop” header_line_height_tablet=”1.2em” header_line_height_phone=”1.2em” header_line_height_last_edited=”on|desktop” global_colors_info=”{}”]\n

ADDED VALUE<\/p>\n[\/et_pb_text][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” header_font=”Playfair Display|800|||||||” header_text_align=”left” header_text_color=”#000000″ header_font_size=”50px” header_line_height=”1.2em” custom_margin=”||10px||false|false” custom_margin_tablet=”15px||0px||false|false” custom_margin_phone=”||10px||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”||16px|||” header_font_size_tablet=”30px” header_font_size_phone=”30px” header_font_size_last_edited=”on|desktop” header_line_height_tablet=”1em” header_line_height_phone=”1.2em” header_line_height_last_edited=”on|desktop” global_colors_info=”{}”]\n

The BRAVO method<\/h1>\n[\/et_pb_text][et_pb_divider color=”#000000″ divider_weight=”2px” _builder_version=”4.16″ max_width=”60px” module_alignment=”left” height=”2px” custom_padding=”||24px|||” locked=”off” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][et_pb_column type=”2_3″ specialty_columns=”2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_row_inner _builder_version=”4.16″ _module_preset=”default” width=”100%” max_width=”100%” custom_padding=”0px||0px||true|false” global_colors_info=”{}”][et_pb_column_inner saved_specialty_column_type=”2_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_font=”Raleway||||||||” text_letter_spacing=”0.5px” header_font=”Georgia|700|||||||” header_font_size=”40px” custom_margin=”||20px||false|false” custom_margin_tablet=”||20px||false|false” custom_margin_phone=”||20px||false|false” custom_margin_last_edited=”on|desktop” text_font_size_tablet=”15px” text_font_size_phone=”15px” text_font_size_last_edited=”on|desktop” text_letter_spacing_tablet=”0.5px” text_letter_spacing_phone=”0.5px” text_letter_spacing_last_edited=”on|desktop” header_font_size_tablet=”40px” header_font_size_phone=”40px” header_font_size_last_edited=”on|desktop” global_colors_info=”{}”]\n

The BRAVO Method is my proprietary methodology for strategic marketing planning, business development and growth. The result of over 20 years of experience in the marketing industry and over 800 implemented brand strategies with different focus in Bulgaria, the Balkans, Western Europe and the USA. The BRAVO method allows brands – personal and corporate to connect emotionally with their audience and provoke sustainable business growth. <\/span><\/p>\n

    \n
  • B<\/strong><\/span>RAVO as Brand Purpose<\/strong>: Values and Motivation<\/strong><\/span>. Discover the essence of your brand. <\/span><\/li>\n
  • BR<\/strong><\/span>AVO as Relevant Audience<\/strong>: Relationships and partnerships<\/strong><\/span>. Focus your attention and charm the right audience. <\/span><\/li>\n
  • BRA<\/strong><\/span>VO as Archetype Branding<\/strong>: <\/span>Psychology and Archetypes<\/span>.<\/strong> Harness the power of universal stories and the tools of psychology and coaching.<\/span><\/li>\n
  • BRAV<\/strong><\/span>O is for Value Proposition<\/strong> <\/span>.<\/strong> <\/span><\/li>\n
  • BRAVO<\/strong><\/span> as Omni-channel Experience<\/strong> .<\/strong> <\/span>Engage your customers and make them feel special.<\/span><\/li>\n<\/ul>\n

    The method is familiar from my training in “Strategic Marketing” – SoftUni and “Fundamentals of Marketing” – University of Economics, Varna, completed by more than 2500 students over the last ten years.<\/span><\/p>\n[\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” _builder_version=”4.17.4″ _module_preset=”default” background_color=”#fdfdfd” custom_padding=”55px||55px||true|false” custom_padding_tablet=”40px|22px|40px|22px|true|true” custom_padding_phone=”|15px||15px|false|true” locked=”off” collapsed=”on” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.17.4″ _module_preset=”default” width=”100%” custom_padding=”0px||30px||false|false” custom_padding_tablet=”0px|7px|30px|7px|false|true” custom_padding_phone=”0px|8px|16px|8px|false|true” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” header_font=”Playfair Display|800|||||||” header_text_color=”#000000″ header_font_size=”48px” header_line_height=”1.1em” header_2_font_size=”42px” custom_margin=”2px|||||” custom_padding=”||46px|||” header_font_size_tablet=”34px” header_font_size_phone=”32px” header_font_size_last_edited=”on|desktop” header_line_height_tablet=”1.1em” header_line_height_phone=”1.1em” header_line_height_last_edited=”on|desktop” header_2_font_size_tablet=”32px” header_2_font_size_phone=”32px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]\n

    The BRAVO Method – Strategic Marketing and Business Coaching<\/h1>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” text_font=”||||||||” text_text_color=”#666666″ text_font_size=”16px” text_line_height=”1.5em” custom_margin_tablet=”20px||||false|false” custom_margin_phone=”22px||||false|false” custom_margin_last_edited=”on|phone” text_font_size_tablet=”16px” text_font_size_phone=”16px” text_font_size_last_edited=”on|desktop” text_line_height_tablet=”1.5em” text_line_height_phone=”1.5em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}”]\n

    If I had to describe the BRAVO methodology tools in just one sentence, it would be this: <\/em><\/p>\n

    \n

    “a winning combination of expert knowledge and proven marketing tactics – The BRAVO Method is an investment for anyone looking to improve their marketing skills and grow their business on the global stage.”<\/em><\/strong><\/p>\n<\/blockquote>\n[\/et_pb_text][et_pb_button button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMxNDU0MSJ9fQ==@” button_text=”See all products from the series” _builder_version=”4.23.1″ _dynamic_attributes=”button_url” _module_preset=”default” custom_button=”on” button_text_size=”17px” button_text_color=”#FFFFFF” button_bg_color=”#F24D24″ button_border_width=”0px” button_border_color=”RGBA(255,255,255,0)” button_border_radius=”0px” button_font=”Raleway|600|||||||” button_icon=”C||divi||400″ button_on_hover=”off” transform_translate_linked__hover=”off” custom_margin=”16px||||false|false” custom_padding=”8px|42px|8px|20px|true|false” button_text_size_tablet=”14px” button_text_size_phone=”14px” button_text_size_last_edited=”on|tablet” custom_css_main_element=” ” locked=”off” global_colors_info=”{}” transform_styles__hover_enabled=”on|hover” transform_scale__hover_enabled=”on|desktop” transform_translate__hover_enabled=”on|hover” transform_rotate__hover_enabled=”on|desktop” transform_skew__hover_enabled=”on|desktop” transform_origin__hover_enabled=”on|desktop” transform_translate__hover=”3px|0px” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”#1b1b1b” button_bg_enable_color__hover=”on”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.17.4″ _module_preset=”default” width=”100%” max_width=”1100px” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2024\/01\/ivelina-atanasova-genchev-25.jpg” title_text=”ivelina-atanasova-genchev-25″ src_tablet=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2023\/11\/About-20-Desktop.jpg” src_phone=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2023\/11\/About-20-Mobile.jpg” src_last_edited=”on|phone” _builder_version=”4.23.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.22.2″ _module_preset=”default” background_color=”#FFFFFF” custom_margin=”10px|||||” custom_padding=”0px||0px||true|false” custom_padding_tablet=”40px|30px|40px|30px|true|true” custom_padding_phone=”40px|20px|40px|20px|true|true” locked=”off” collapsed=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” custom_margin=”-24px|auto||auto||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.22.2″ text_font=”Archivo|600|||||||” text_text_color=”#222222″ text_font_size=”45px” text_line_height=”1.1em” header_font=”Playfair Display|800|||||||” header_font_size=”50px” header_3_font=”|600||on|||||” header_3_font_size=”14px” header_4_font_size=”16px” custom_margin=”||20px||false|false” custom_margin_tablet=”||20px||false|false” custom_margin_phone=”||20px||false|false” custom_margin_last_edited=”on|desktop” text_font_size_tablet=”38px” text_font_size_phone=”37px” text_font_size_last_edited=”on|desktop” text_line_height_tablet=”1.1em” text_line_height_phone=”1.1em” text_line_height_last_edited=”on|desktop” locked=”off” global_colors_info=”{%22gcid-37e16beb-ec33-4a9c-ba87-83f0eb10eadc%22:%91%22header_3_text_color%22%93}”]\n

    what the BRAVO method will teach you<\/span><\/h3>\n

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    “The BRAVO Method” is the only marketing book you need. <\/strong><\/h3>\n[\/et_pb_text][et_pb_blurb url=”https:\/\/ivatanasova.com\/?add-to-cart=308467″ _builder_version=”4.22.1″ _module_preset=”default” header_font_size=”15px” body_font_size=”15px” filter_saturate=”0%” filter_contrast=”200%” animation=”off” locked=”off” global_colors_info=”{}”]\n

    Pay online and get FREE SHIPPING worth 7.89lv \ud83d\ude97 <\/b><\/p>\n[\/et_pb_blurb][et_pb_image src=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2023\/05\/garancia-pari.png” title_text=”warranty-steam” _builder_version=”4.22.1″ _module_preset=”default” filter_saturate=”0%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”40px||||false|false” custom_padding_tablet=”|||50px|false|false” custom_padding_phone=”10px|0px||10px|false|false” custom_padding_last_edited=”on|desktop” global_colors_info=”{}” custom_css_main_element_last_edited=”on|tablet” custom_css_main_element_tablet=”width: 60% !Important;” custom_css_main_element_phone=”width: 100% !important;”][et_pb_blurb title=”With the BRAVO method, you will be able to validate your marketing hypotheses and create a value proposition for the customer;” use_icon=”on” font_icon=”||fa||900″ icon_color=”#333333″ icon_placement=”left” 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header_text_color=”#333333″ header_font_size=”16px” header_line_height=”1.4em” custom_margin=”8px||8px||true|false” custom_margin_tablet=”5px||5px||true|false” custom_margin_phone=”5px||5px||true|false” custom_margin_last_edited=”on|desktop” animation=”off” header_font_size_tablet=”15px” header_font_size_phone=”15px” header_font_size_last_edited=”on|desktop” custom_css_blurb_title=”margin-left: -20px;||margin-top: 2px” icon_font_size=”20px” icon_font_size_tablet=”17px” icon_font_size_phone=”” icon_font_size_last_edited=”on|desktop” global_colors_info=”{}” custom_css_blurb_title_last_edited=”on|desktop” custom_css_blurb_title_tablet=”margin-left: -23px;||margin-top: 2px” custom_css_blurb_title_phone=”margin-left: -23px;||margin-top: 2px”][\/et_pb_blurb][et_pb_blurb title=”You will understand the different roles that marketing plays;” use_icon=”on” font_icon=”||fa||900″ icon_color=”#333333″ icon_placement=”left” image_icon_width=”18px” icon_placement_tablet=”” icon_placement_phone=”” 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will have better self-confidence and a clearer understanding of business and marketing processes;” use_icon=”on” font_icon=”||fa||900″ icon_color=”#333333″ icon_placement=”left” image_icon_width=”18px” icon_placement_tablet=”” icon_placement_phone=”” icon_placement_last_edited=”on|desktop” image_icon_width_tablet=”17px” image_icon_width_phone=”” image_icon_width_last_edited=”on|desktop” _builder_version=”4.22.1″ _module_preset=”default” header_font=”||||||||” header_text_color=”#333333″ header_font_size=”16px” header_line_height=”1.4em” custom_margin=”8px||8px||true|false” custom_margin_tablet=”5px||5px||true|false” custom_margin_phone=”5px||5px||true|false” custom_margin_last_edited=”on|desktop” animation=”off” header_font_size_tablet=”15px” header_font_size_phone=”15px” header_font_size_last_edited=”on|desktop” custom_css_blurb_title=”margin-left: -20px;||margin-top: 2px” icon_font_size=”20px” icon_font_size_tablet=”17px” icon_font_size_phone=”” 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header_font_size_tablet=”15px” header_font_size_phone=”15px” header_font_size_last_edited=”on|desktop” custom_css_blurb_title=”margin-left: -20px;||margin-top: 2px” icon_font_size=”20px” icon_font_size_tablet=”17px” icon_font_size_phone=”” icon_font_size_last_edited=”on|desktop” global_colors_info=”{}” custom_css_blurb_title_last_edited=”on|desktop” custom_css_blurb_title_tablet=”margin-left: -23px;||margin-top: 2px” custom_css_blurb_title_phone=”margin-left: -23px;||margin-top: 2px”][\/et_pb_blurb][et_pb_blurb title=”You will acquire the ability to solve complex problems;” use_icon=”on” font_icon=”||fa||900″ icon_color=”#333333″ icon_placement=”left” image_icon_width=”18px” icon_placement_tablet=”” icon_placement_phone=”” icon_placement_last_edited=”on|desktop” image_icon_width_tablet=”17px” image_icon_width_phone=”” image_icon_width_last_edited=”on|desktop” _builder_version=”4.22.1″ _module_preset=”default” header_font=”||||||||” header_text_color=”#333333″ header_font_size=”16px” header_line_height=”1.4em” custom_margin=”8px||8px||true|false” custom_margin_tablet=”5px||5px||true|false” custom_margin_phone=”5px||5px||true|false” custom_margin_last_edited=”on|desktop” animation=”off” header_font_size_tablet=”15px” header_font_size_phone=”15px” header_font_size_last_edited=”on|desktop” custom_css_blurb_title=”margin-left: -20px;||margin-top: 2px” icon_font_size=”20px” icon_font_size_tablet=”17px” icon_font_size_phone=”” icon_font_size_last_edited=”on|desktop” global_colors_info=”{}” custom_css_blurb_title_last_edited=”on|desktop” custom_css_blurb_title_tablet=”margin-left: -23px;||margin-top: 2px” custom_css_blurb_title_phone=”margin-left: -23px;||margin-top: 2px”][\/et_pb_blurb][et_pb_blurb title=”I'll teach you how to write stories that sell.. for the blog, for the website, for social media.” use_icon=”on” font_icon=”||fa||900″ icon_color=”#333333″ icon_placement=”left” image_icon_width=”18px” icon_placement_tablet=”” icon_placement_phone=”” icon_placement_last_edited=”on|desktop” image_icon_width_tablet=”17px” image_icon_width_phone=”” image_icon_width_last_edited=”on|desktop” _builder_version=”4.22.1″ _module_preset=”default” header_font=”||||||||” header_text_color=”#333333″ header_font_size=”16px” header_line_height=”1.4em” custom_margin=”8px||8px||true|false” custom_margin_tablet=”5px||5px||true|false” custom_margin_phone=”5px||5px||true|false” custom_margin_last_edited=”on|desktop” animation=”off” header_font_size_tablet=”15px” header_font_size_phone=”15px” header_font_size_last_edited=”on|desktop” custom_css_blurb_title=”margin-left: -20px;||margin-top: 2px” icon_font_size=”20px” icon_font_size_tablet=”17px” icon_font_size_phone=”” icon_font_size_last_edited=”on|desktop” global_colors_info=”{}” custom_css_blurb_title_last_edited=”on|desktop” custom_css_blurb_title_tablet=”margin-left: -23px;||margin-top: 2px” custom_css_blurb_title_phone=”margin-left: -23px;||margin-top: 2px”][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Feature – Image Left” _builder_version=”4.16″ custom_margin=”-78px|||||” custom_padding=”33px|0px|100px|0px||” locked=”off” collapsed=”on” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”4″ _builder_version=”4.21.0″ custom_padding=”114px|||||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2024\/01\/ivelina-atanasova-genchev-21.jpg” title_text=”ivelina-atanasova-genchev-21″ align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” _builder_version=”4.23.4″ animation_style=”fade” box_shadow_style=”preset4″ box_shadow_horizontal=”-80px” box_shadow_vertical=”50px” box_shadow_color=”rgba(12,12,12,0.03)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”5%|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.22.2″ text_font=”||||||||” header_font=”Playfair Display|800|||||||” header_font_size=”35px” header_2_font=”Playfair Display|700|||||||” header_2_font_size=”38px” header_2_letter_spacing=”1px” header_2_line_height=”1.4em” header_3_font=”Raleway|600||on|||||” header_3_text_color=”#E6B6BB” header_3_font_size=”14px” header_3_line_height=”1.7em” global_colors_info=”{}”]\n

    marketing tactics without “general” talk<\/span><\/span><\/h3>\n

    The only marketing book you need<\/h1>\n[\/et_pb_text][et_pb_divider color=”#000000″ divider_weight=”2px” _builder_version=”4.16″ max_width=”60px” module_alignment=”left” height=”2px” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.23.1″ text_font=”||||||||” max_width=”550px” global_colors_info=”{}”]\n

    \ud83d\udd1d A 416-page<\/strong> book that brings together more than 20 years of professional experience and millions invested in marketing and advertising;
    \ud83d\udd30 26<\/strong> ready-made marketing strategies suitable for start-ups and global companies;
    \ud83d\udccc 12<\/strong> popular marketing tactics proven in more than 1,000 successful projects worldwide;
    \ud83d\udcb0 Ready-made templates for building landing pages and successful “sales funnels”;
    \ud83d\udcda Author’s methodology that has been used to train over 850 marketers and managers;
    \ud83c\udf81 Bonus training and marketing templates for over $600;
    \ud83d\udd1d Save thousands of BGN on additional training and marketing consulting.<\/p>\n

    The first printing of the book ran out in less than two weeks, don’t risk missing out on the new one!<\/strong><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Feature – Image Right” _builder_version=”4.16″ custom_margin=”-77px|||||” custom_padding=”25px|0px|101px|0px||” locked=”off” collapsed=”on” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.21.0″ width=”90%” max_width=”90%” module_alignment=”right” custom_margin=”|auto|-91px|auto||” custom_padding=”||0px|||” use_custom_width=”on” width_unit=”off” custom_width_percent=”90%” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”||140px|6%” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.22.2″ text_font=”||||||||” header_font=”Playfair Display|800|||||||” header_font_size=”35px” header_2_font=”Playfair Display|700|||||||” header_2_font_size=”38px” header_2_letter_spacing=”1px” header_2_line_height=”1.4em” header_3_font=”Raleway|600||on|||||” header_3_text_color=”#E6B6BB” header_3_font_size=”14px” header_3_line_height=”1.7em” global_colors_info=”{}”]\n

    when experience matters<\/span><\/span><\/h3>\n

    Practical advice instead of theory …<\/h1>\n[\/et_pb_text][et_pb_divider color=”#000000″ divider_weight=”2px” _builder_version=”4.16″ max_width=”60px” module_alignment=”left” height=”2px” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.22.2″ text_font=”||||||||” max_width=”550px” global_colors_info=”{}”]\n
    \n
    \n
    \n
    \n

    Practically oriented and full of real-life examples, The BRAVO Method reveals the secrets of archetype marketing, the secret to successful sales funnels, and all the steps to building successful customer experiences and sustainable business processes.<\/p>\n

    With her help you will learn how to:<\/p>\n

      \n
    • to sell without spending extra money on advertising;<\/li>\n
    • create a value proposition for the customer;<\/li>\n
    • Plan a marketing strategy that attracts, persuades and most importantly – sells;<\/li>\n
    • turn your business into an automated sales machine, and<\/li>\n
    • customers into loyal brand advocates.<\/li>\n<\/ul>\n

      Focused entirely on the creation and management of sustainable business processes for business development and growth, “The BRAVO Method” presents the author’s methodology of work of Ivelina Atanasova – Genchev – a lecturer and business consultant with over 20 years of practice for hundreds of companies in Bulgaria, USA, UK and the German-speaking market – from large international companies to small and start-up family businesses.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/ivatanasova.com\/wp-content\/uploads\/2024\/01\/ivelina-atanasova-genchev-26.jpg” title_text=”ivelina-atanasova-genchev-26″ show_bottom_space=”off” force_fullwidth=”on” align_tablet=”center” align_phone=”center” align_last_edited=”on|desktop” _builder_version=”4.23.4″ animation_style=”fade” box_shadow_style=”preset4″ box_shadow_horizontal=”80px” box_shadow_vertical=”-50px” box_shadow_color=”rgba(12,12,12,0.03)” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”||18px|||” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” custom_padding=”||10px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.22.2″ _module_preset=”default” text_font=”Archivo|600|||||||” text_text_color=”#222222″ text_font_size=”45px” text_line_height=”1.1em” header_font=”Playfair Display|800|||||||” header_font_size=”50px” header_3_font=”|600||on|||||” header_3_font_size=”14px” header_4_font_size=”16px” custom_margin=”39px||20px||false|false” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” text_font_size_tablet=”38px” text_font_size_phone=”37px” text_font_size_last_edited=”on|desktop” text_line_height_tablet=”” text_line_height_phone=”” text_line_height_last_edited=”on|desktop” locked=”off” global_colors_info=”{}”]\n

      only with the help of strategic business planning and marketing tools<\/span><\/span><\/h3>\n

      Create a successful business,<\/span> <\/span>that doesn’t need advertising to bring in high sales<\/span><\/h1>\n[\/et_pb_text][et_pb_divider color=”#000000″ divider_position=”center” divider_weight=”2px” _builder_version=”4.21.0″ max_width=”60px” module_alignment=”center” height=”2px” locked=”off” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.22.2″ _module_preset=”default” global_colors_info=”{}”]\n

      Impossible deadlines, limited budgets, strong competition and lack of a stable team – this is the reality of most small and medium-sized companies.<\/em><\/p>\n

      More than 80% of my clients face these challenges every day, and their survival depends on whether or not they can overcome them.<\/em><\/p>\n

      I needed a method, system or new approach that would buy me time, start bringing in money right away, always guarantee success, competitive advantage and high profits.<\/strong><\/em><\/p>\n

      I needed an effective short-term and universal solution to pull any company out of crisis and stabilize it, to open time and opportunity for me to organize and organize marketing and business processes from within.. to do the job I was hired to do.<\/em><\/p>\n

      This is how the “BRAVO Method” came about.<\/strong><\/em><\/p>\n

      The BRAVO method combines strategic business planning with marketing tools, design, coaching, neurobiology and applied psychology to support a<\/strong> company’s sustainable business development and growth<\/strong> using a marketing strategy that attracts, persuades, sells.<\/em><\/p>\n

      After more than 20 years of experience in the marketing industry and over <\/strong>100,000 hours invested in testing and validating various <\/strong>business approaches<\/strong> and marketing tools, today The BRAVO Method is finally coming out in book format to completely change the way you look at marketing and strategic business planning.<\/em><\/p>\n

      It will help you save time and resources, as well as tens of thousands of leva for training and additional consultations.<\/em><\/p>\n

      <\/em><\/p>\n

      \"\"The BRAVO Method will reveal to you the secrets of archetype marketing, the secret to successful sales funnels, and all the steps to building successful customer experiences and sustainable business processes that will allow your business to grow limitlessly and build familiar and beloved “love brands”<\/strong>. <\/em>I wish you enjoyable reading!<\/em><\/p>\n

      \"\"<\/em><\/em><\/p>\n

      The BRAVO Method – Marketing Masterclass is suitable for beginners and advanced marketing professionals, for students and consultants, for entrepreneurs and owners of small, medium and even global businesses.<\/strong><\/strong><\/em><\/p>\n

      <\/em><\/p>\n

      <\/em><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.22.1″ _module_preset=”default” custom_padding=”2px|||||” collapsed=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_wc_related_products posts_number=”2″ columns_number=”2″ show_rating=”off” _builder_version=”4.23.1″ title_font=”|800|||||||” title_font_size=”35px” product_title_font=”|800|||||||” product_title_font_size=”35px” global_colors_info=”{}”][\/et_pb_wc_related_products][et_pb_text _builder_version=”4.22.1″ _module_preset=”default” global_colors_info=”{}”]\t\t\t

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